El Cucurucho, Filter - Honduras

Carlos's connection to coffee is through his father, Daniel Ulloa, who started growing coffee in the 1970s. 

At the age of 21, Carlos took up a position in the administrative sector of Exportadora San Vicente. He played a key role in San Vicente's transition to an exporting entity and contributed to the creation of the specialty coffee project. His 18 years of service allowed him to gain significant experience in post-harvest management and coffee export.
In 2013, Carlos joined a collective of regional producers dedicated to obtaining socio-environmental certifications such as the Rainforest Alliance and Fairtrade.

In 2018, he acquired a property in the high mountains of Santa Barbara, with the intention of building a cabin for tourist purposes. In 2022, he seized the opportunity to buy a neighbouring property with a neglected coffee farm, intending to rejuvenate the farm to produce specialty coffees. 

• Region: El Ocotillo, Santa Barbara
• Country: Honduras
• Elevation: 1,850 masl
• Variety: Catuai 
• Process: Natural